Chapter Two by Hexel
Chapter Two by Hexel
Get a free app preview

Free: we find an idea that fits your audience and design it in your brand.

A product studio for creators

p. 1

The app your audience would pay for, built and run for you.

Made for creators with a brand. You bring the audience. We handle everything else, from the first sketch to launch and beyond.

Get a free app preview See what we built for a creator like you →

Free: we find an idea that fits your audience and design it in your brand.

p. 2

Here's what we built for educational creator bycloud: IntuitiveAI Academy.

Before:

200K+ audience

A 200K+ audience learning AI from his videos.

After:

intuitiveai.academy
IntuitiveAI Academy lesson on LoRA, with chapter navigation and an illustrated diagram

8K+ customers

IntuitiveAI Academy, a subscription platform that makes frontier AI easy to understand, with 8K+ customers.

What we built:

The whole platform: interactive lessons, quizzes, XP, streaks and a weekly leaderboard, a certification exam with publicly verifiable certificates, and subscriptions.

Visit intuitiveai.academy
bycloud's avatarbycloud
“As a creator, I needed more than software that worked. It had to feel true to my brand, land with my audience and stand on its own as a business. Hexel turned ambitious ideas into products that are consistently generating revenue. Serious technical complexity, from AI retrieval systems to the infrastructure behind a paid learning platform, alongside ongoing advice on product and commercial decisions. For any creator serious about building a software business around their audience, Hexel is the team I'd recommend.”
bycloud's avatarbycloud
p. 3

Why a digital product is the best income stream you can build.

  1. Income that comes back every month.

    Apps usually run on subscriptions, so your audience pays monthly and your income stays steady instead of spiking and dipping with every video.

  2. A business that's worth something.

    Recurring revenue is what gives a business real value: something you can grow, and one day even sell.

  3. Something your followers are glad they paid for.

    It's built on what you already know, so it feels like more of you, not a cash grab.

p. 4

What could your app actually be?

Products people would pay for every month, built around what you already teach.

  • An app that gets your audience paid for class actions they qualify for.

    An alert when a settlement matches them, plus reminders to claim before the deadline.

    Under the hood: Settlement tracking, eligibility matching, notifications.

    For personal finance & money-saving creators

  • CTRL, our self-improvement app: today's missions with streaks, XP and a progress ring
    Our own app: CTRL

    Your self-improvement method, as a daily coach.

    Your method as daily missions, with streaks and XP that bring them back, and a reset for the days they drift.

    Under the hood: Personal daily plans, streaks and XP, reminders, subscriptions.

    For self-improvement & productivity creators

  • Your guided meditations, as a daily ritual app.

    A daily session in your voice, sleep stories, and a streak that keeps them showing up.

    Under the hood: Audio streaming and offline downloads, reminders, subscriptions.

    For meditation & mindfulness teachers

  • Your recipes, turned into a cook-along app.

    Cook along with you step by step, with built-in timers, weekly meal plans and a shopping list that builds itself.

    Under the hood: Video cook mode, meal planning, auto shopping lists.

    For recipe & home-cooking creators

p. 5

What working with us looks like.

  1. Free app preview.

    You: Fill in the form

    Us: Study your audience, find the idea that fits, and design 3 screens of it in your brand

    Time: ~1 week

  2. Plan it together.

    You: One call

    Us: Shape the idea and the business model, then send you a clear proposal

    Time: ~1 week

  3. We build it.

    You: Feedback at a few checkpoints

    Us: Design, engineering, payments, AI and the app stores

    Time: ~4–6 weeks

  4. Launch to your audience.

    You: Tell your audience

    Us: Release, onboarding and payments, plus ready-to-post launch assets

    Time: ~1 week

  5. Grow it.

    You: Keep creating

    Us: Run it, fix it, and improve it from how people actually use it

    Time: Ongoing

p. 6

Two ways to work together.

We build it for you.

  • A fixed price, agreed before we start.
  • You own it outright.
  • Optional ongoing care.

or

We build it with you.

  • We fund the build,
  • you promote it,
  • and we share the revenue.

For the right fit.

Either way: a written agreement before anything starts. Your brand and your audience stay yours.

The price or revenue share depends on what we build, so you'll get a clear proposal after our first call.

p. 7

Who you'll be working with.

We built and run the platform behind Kitt Medical, used by 80,000+ people at 4,000+ venues across the UK.

Harry · CEO
Leads product and engineering.
Shipped products to 5M+ users.
Mehdi · CMO
Leads growth and launches.
Shipped 7+ products.
p. 8

Questions

No. You bring the audience; we find what's worth building together. The free preview is where it starts.

p. 9

Tell us who you are. If it's a fit, we'll design a free preview of your app.

We'll find an app idea that fits your audience and design the first 3 screens of it, in your brand. Free.

YouTube, Instagram or TikTok link
Where we'll send your preview
(optional)
What do you sell today?(optional)

We take on a few creators at a time and review every request. If it's a fit, you'll get your preview in about a week.